Insights PODCAST: strategy SPECIAL
LISTEN to the FIFTH episode of the new Well Told Story INSIGHTS Podcast To listen: CLICK HERE (26 mins) Subscribe on iTUNES so you never miss an episode. This is a special episode about the work of Well Made Strategy, our strategic communications consultancy section.
Defying gravity: why the ‘submarine strategy’ drags you down
A lot of think tanks and research organisations end up using a submarine strategy. They don’t do it deliberately. It’s just what happens, by default, in the absence of a communications strategy.