
10 top tips for researchers who want to change the world
Let’s face it, a lot of research just gathers dust on a shelf. An analysis of World Bank publications once showed that a third had

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Three ideas for building narrative power, from Bogota, Colombia, with love

Are the people not on our side opposition or non-believers?

We held a collective organisational health check and this is what we found

The Revolution will be TikTok'd ❤️🔥

The movement will not be manipulated ✊

When messaging through a political crisis ...

Ngare Kariuki's three reasons why family values is being weaponised in East Africa 👨👩👦

Health justice lawyer Lisa Owino on why we need comms if we want to increase support for repro rights ❤️🔥

HIV comms experts on what localisation should look like 🌍
Stories from the Well Made Strategy blog

Let’s face it, a lot of research just gathers dust on a shelf. An analysis of World Bank publications once showed that a third had

Everybody’s talking about ‘the little big thing’. We’re all working on big things: ending poverty, reducing maternal mortality, gender equality, financial inclusion, universal education, action

There’s a time and a place for everything. But the best time for policy briefs is not six o’clock in the evening at the end

I’ve just been at a conference attended by 450 people from all across the world. In the opening session, the facilitator asked for a ‘show

How your heart sinks when a presenter clicks to their next slide, only to reveal a wall of text, which they then proceed to read
Uwezo’s annual learning assessments have in only five years become the gold standard for finding out whether our children are learning. Each year they assess