Campaign strategists should value storytellers for they know our target audiences well
By Mumbi Kanyogo, Strategic Communications Advisor, Well Made Strategy This blog post was originally written for the Dignified Storytelling Blog hosted by Dubai Cares. You can access the original blog post here Persuasion is our trade. When working on campaigns our aim is to design narratives that persuade swayable audiences to support our partners’ objectives. We […]
Children’s Voices Must be Heard when Building Programmes and Policies about Them: the Dignified Way
By Njuhi Chege This blog post was originally written for the Dignified Storytelling Blog hosted by Dubai Cares. You can access the original blog post here Magic happens when educators put children at the centre of what they do. I remember a session organized by RELI Kenya in July 2022 when children were invited to speak […]
What is happiness? And What’s So Great About Happiness Anyways?
By Nabila Alibhai A professor of mine balked at the audacity of the American Declaration of Independence listing “the pursuit of happiness” with the other “unalienable rights” of “life” and “liberty.” Clinically depressed, this professor made us question the pragmatism and equal opportunity (or lack thereof) we have to be happy. She directed us instead […]
UNEA 5, Climate Action for People and Nature
Photo: Kenyan Minister for Environment and Forestry Keriako tobiko joined Inger Andersen, Executive Director UNEP and Espen Barth Eide, President of UNEA 5 during UNEA 5 deliberations. Source UNEP By Fiona Imbali Approximately 42 per cent of Kenya’s Gross Domestic Product comes from natural resource-related sectors such as agriculture, forestry, tourism, fishing and mining. These […]
How to Plan a Workshop: Learning about inaccessibility from disability activists
The original version of this blogpost had ableist language, as pointed out by the activists of the Kenya Network for Women with Disabilities. We extend an apology to persons with disabilities and the women of KNWWD. We also wish to thank KNWWD for so generously correcting us and offering to educate us on ableist language […]
Beyond $100 billion for Developing Nations, Africa’s Climate Finance Agenda at COP 26
By Fiona Imbali Well Made Strategy’s newest team member, Fiona Imbali, previously worked on climate change issues at the African Centre for Technology Studies. While there, she moderated a high panel discussion of African Union in Nigeria on the Green Climate Fund. She holds an MSc in Development Management from The London School of Economics […]
The covid-19 special sauce
By Miles Bredin If covid has taught us one thing it’s the need to stay connected while isolated. It sounds like an oxymoron and it’s not very original but staying in touch with people is as important with your work, your donors and your partners as it is with your friends and relations.
New job, new culture, new world: making the home office work
By Fiona Imbali The last time I held a full-time office job the world was a very different place. The covid-19 pandemic had not struck; working from home was unthinkable; and work-life balance was a far-away aspiration. A month after I left that job to take on flexible consulting assignments, the pandemic struck and everything […]
Strategic Communications for Social Change handbook, THE REMIX.
“How hard can it be?” we thought when we first discussed our Communications for Social Change handbook. Oh, the hubris! Multiple versions, three design houses and three years later, we present to you: Strategic Communications for Social Change, the remix.
Taking Action on the Climate Crisis: How WMS plans to work on the Climate Crisis
Free books! Competition! By TEAM WMS Well, we made it to February! And if the last year has taught us anything, it is that we must all play our part. The covid-19 response is all about our own personal contributions to the bigger system, our responsibility each to act for the good of others. We must work together to thrive and if we all do our part, things will get better! That applies to individual people wearing masks to protect their fellows and it applies to governments supporting Covax to protect their fellows. […]
